Archive for June 28th, 2019

  • Milliken & Company Names Steve Layton President of Polartec Business

    By SGB outdoor on 28/06/2019
    A seasoned executive from Milliken’s flame-resistant textiles business now leads the Polartec brand. Milliken & Company, a global diversified manufacturer with more than a century-and-a-half of textile expertise, has named Steve Layton president of its newly acquired Polartec business. The strong global brand, which joined Milliken in June, is known for its innovative performance textiles for outdoor and military apparel. […]
  • Helinox signs up with ProAgencies to stimulate UK sales growth

    By SGB outdoor on 28/06/2019
    Helinox has confirmed new trading arrangements for the UK, which have come into effect this month.  The brand is now represented by ProAgencies, joining the agency’s portfolio of other leading outdoor brands.  The Helinox business will be handled by Lawrence Friell in the North, Matt Moore for the Midlands and Seb Murphy for the South. Helinox is a world leader […]
  • OTS Preview – REIMA

    By SGB outdoor on 28/06/2019
    Finnish childrenswear brand, Reima, unveils swimwear made from plastic bottles and easily recyclable jackets in its SS20 range. The Voyager jacket, made from mono-material, can be tracked from one user to the next, and finally regenerated into polymers, the raw materials of a new product. UV-protective SunProof products have been made from up to 80% recycled polyester; used PET bottles will make a Galapagos […]
  • Superloft High-end-Material

    By SGB outdoor on 28/06/2019
    As ultralight and ultra-warm as Down For the 2019 autumn/winter season, the Idstein-based company has once again developed a true high-end material: MICROGUARD SUPERLOFT, the synthetic fibre with the greatest similarity to natural down! Super light, super airy and super warm! The material, manufactured out of 100 % polyester fibres, has high breathability and extreme loft. It provides ideal moisture […]
  • Jack Wolfskin – Introducing Super DWR and Superloft

    By SGB outdoor on 28/06/2019
    This AW19 JACK WOLFSKIN introduces two new technologies to the outdoor market, advancing water protection in fleece style products and synthetic insulation to rival natural down. In this technological innovation, each individual fibre of the material is given a water-repellent coating. This form of waterproofing provides extraordinarily high protection against water and is many times longer-lasting than conventional methods. At the same time, it is breathable and therefore […]
  • BIRKENSTOCK announce participation at Outdoor Trade Show (OTS)

    By SGB outdoor on 28/06/2019
    Continuing its focus on product innovations and simultaneously honouring the brand’s heritage, BIRKENSTOCK has announced that it will present the newly introduced Adventure collection for men and women at the Outdoor Trade Show (OTS) in Manchester, July 9 to 11, 2019.  BIRKENSTOCK will unveil its newly developed Adventure collection, specifically made for the outdoors but with the iconic BIRKENSTOCK craftsmanship, […]