Archive for October 25th, 2019

  • Keswick Mountain Festival 2020 launches with biggest ever sports and outdoor events programme

    By SGB outdoor on 25/10/2019
    Keswick Mountain Festival (KMF) has unveiled its biggest ever programme of sports and outdoor events, as tickets for 2020 go on sale today. The schedule includes 18 running, cycling, swimming, multi-sport and hiking events over three days, with options designed to appeal to all ages and abilities. KMF will be held from 15-17 May next year and places on the […]
  • BRANDNATION SERVES UP AN ACE WITH SLINGER BAG WIN

    By SGB outdoor on 25/10/2019
    Slinger Bag, the new, crowdfunded start-up that has captured the tennis world’s imagination by creating the world’s most versatile tennis ball launcher, has selected Brandnation to handle its global brand communications ahead of its upcoming launch. Following a hugely successful crowdfunding campaign that raised over $1 million, Slinger Bag is preparing to take its revolutionary tennis ball launcher to market […]
  • ODLO INTRODUCES WEARABLE HEATING TECHNOLOGY

    By SGB outdoor on 25/10/2019
    Seamless thermal flexibility to adapt to the modern world In the age of Artificial Intelligence and the Internet of Things, the wait for frictionless, personalised and highly adaptable sportswear has been far too long.  Not one to back down from a challenge, ODLO’s innovative product team has developed I-THERMIC: An intelligent thermal technology mid-layer that regulates heat via an integrated […]
  • Modern slavery a focus in 2019 Kathmandu Sustainability Report

    By SGB outdoor on 25/10/2019
    Kathmandu is investing in progressive factories in its work to abolish modern slavery practices hiding in global supply chains Bespoke reporting tools and empowerment strategies are effecting change in Kathmandu factories Kathmandu identifying progressive suppliers and giving them more business  Kathmandu has released its 2019 Sustainability Report, detailing new ways in which the global travel and adventure brand is innovatively […]
  • PrimaLoft, Inc. Announces Partnership with Parley for the Oceans

    By SGB outdoor on 25/10/2019
    Advanced material technology experts will turn marine plastic waste into high-performance insulation materials PrimaLoft Inc. and environmental organisation Parley for the Oceans announces a strategic partnership that will take plastic intercepted from remote islands, beaches and coastal communities and use it to manufacture high-performance insulation products. PrimaLoft, the experts in advanced material technology, will be the first insulation provider in […]
  • Mammut Taiss Light Mid GTX – takes life in its stride

    By SGB outdoor on 25/10/2019
    Mammut places great importance on low weight and lasting durability, combined with high performance, in mountaineering footwear and the Taiss Light Mid GTX [£349] does not disappoint. Two of the key technologies used in these boots are: Contact Control® and Vibram® Litebase – ensuring an optimum balance between lightweight, durability and performance. The Contact Control® Technology supports the goal of reducing […]
  • THE NORTH FACE THERMOBALL™ GOES ECO

    By SGB outdoor on 25/10/2019
    The North Face is reinventing one of their largest product lines, ThermoBall™, with recycled materials, an important step in how they create sustainable change at scale. Reiterate, renew, evolve. The North Face is always searching for bright and inventive new ways to make their iconic products with more sustainable materials while maintaining the quality and performance their customers expect. The […]
  • Fresh AIR has arrived to Richmond Park

    By SGB outdoor on 25/10/2019
    The team behind Richmond RUNFEST are pleased to announce a brand new running concept hitting the roads inside Richmond Park on the 31st May 2020. AIR:RUN will be a 10k and Half Marathon on fully closed roads and will be heavily linked with music and entertainment. AIR:RUN will be encouraging runners to bring their headphones to the event as they […]