Industry News

  • PRIMALOFT, INC. ANNOUNCES NEW SALES & MARKETING LEADERSHIP FOR ASIA-PACIFIC

    By SGB outdoor on 15/09/2017
    LATHAM, N.Y. (US), Xiamen (China), Munich (Germany), (September 11th, 2017) – PrimaLoft, Inc. (www.primaloft.com), the world leader in providing comfort solutions with high-performance insulations, fabrics and yarns, has announced the addition of a new member to the Asia-Pacific team. Clark Jin (Jin Lukai) took over the new role of Sales & Marketing Manager for the APAC region, effective 11th September […]
  • Viva Espana for Craghoppers and Moonfleet

    By SGB outdoor on 15/09/2017
    Craghoppers is delighted to be working with Moonfeet, leading Spanish distributors, to launch the brand into Spain. Moonfleet has an impressive portfolio of brands, currently working with Abk Climbing, Eagle Creek, Gloryfy, Nordisk, Yeti, 4Fun Sports and HanWag. Based in Barcelona and with over 20 years experience in sports distribution, Moonfleet chooses to work with brands that illustrate a commitment […]
  • CARSTEN UNBEHAUN APPOINTED AS NEW CEO OF HAGLÖFS AB

    By SGB outdoor on 15/09/2017
    Haglöfs AB, a subsidiary of ASICS, today announces the appointment of Carsten Unbehaun as the company’s new CEO, effective as of January 1, 2018. Carsten Unbehaun will succeed Peter Fabrin. After more than three years as CEO of Haglöfs AB, Peter Fabrin has decided to pursue new career opportunities in his home country of Denmark, alongside his family. He will […]
  • Lyon Equipment to distribute Steripen

    By SGB outdoor on 08/09/2017
    Lyon Equipment has confirmed that, due to the Katadyn Group acquisition of Steripen, it will take up the future UK distribution of Steripen branded products. Katadyn Group acquired the assets of Steripen, and its makers Hydrophoton, on 31 July 2017. Katadyn Group already owns many well-known brands including Katadyn, Optimus and Trek’n Eat. Roger Walch, Head of Sales at Katadyn […]
  • PrimaLoft updates industry benchmark insulation to include 55% recycled content

    By SGB outdoor on 08/09/2017
    PrimaLoft, Inc. (www.primaloft.com), the world leader in providing comfort solutions with high-performance insulations, fabrics and yarns, has updated its existing industry benchmark, PrimaLoft® Gold Insulation, to include 55% post-consumer recycled content.  The update is a continuation of the PrimaLoft brand’s commitment to providing sustainable, high performance products.  The company has a five-year sustainability goal to have at least 90% of […]
  • Introducing the BMC’s new recommended retail partners: Cotswold Outdoor and Snow+Rock

    By SGB outdoor on 01/09/2017
    British climbers and hill walkers will soon benefit from an exclusive range of benefits, thanks to an exciting new partnership between the British Mountaineering Council (BMC) and leading outdoor retailers Cotswold Outdoor and Snow+Rock. This September, Cotswold Outdoor and Snow+Rock will become the BMC’s recommended retail partner, supporting the BMC’s vital access, conservation, safety and youth work on behalf of […]
  • HAGLÖFS STORE NOW OPEN ON REGENT STREET, LONDON

    By SGB outdoor on 18/08/2017
    Haglöfs has a proud heritage as an outdoor manufacturer since 1914, yet has never had its own physical retail presence in the UK – until now. Haglöfs’ parent company ASICS recently opened the doors to its largest flagship store ever, a state-of-the-art retail space located on London’s iconic Regent Street. The store will be home to all four ASICS brands […]
  • COTSWOLD OUTDOOR TO OPEN NEW STORE IN BAGSHOT

    By SGB outdoor on 18/08/2017
    Formed in a single outbuilding 40 years ago, Cotswold Outdoor has been inspiring adventures and providing top quality outdoor clothing, equipment, and expert advice since 1974. Its latest store is set to open in Bagshot, Surrey on August 26th with an official opening ceremony taking place at 9 am, led by Deputy Mayor of Surrey Heath, Cllr Dan Adams.  Located adjacent to Waitrose on […]
  • Tested Tough | Zac Efron’s Toughest Interview

    By SGB outdoor on 18/08/2017
    Zac Efron and his brother Dylan have applied to be gear testers for Columbia Sportswear. As part of the rigorous application process, the brothers endured a thorough interview with Columbia’s 93 year-old Chairman Gert Boyle. This two minute very funny clip and at times, rather awkward interview, was released on Columbia’s YouTube channel. Stay tuned for more this autumn, as Zac […]
  • FUSION EMBRACES THE GREAT OUTDOORS WITH SUMMER SUCCESS STORY

    By SGB outdoor on 18/08/2017
    Fusion Lifestyle, the leading registered charity which provides quality sport, leisure and fitness activities to local communities across the country, today announced that its Great Outdoors campaign, now in its sixth successive year, is proving to be more popular than ever, with participation figures rising 14% year on year. The campaign, which sees classes take to the open air, was […]