Country Code – Portugal

The BGIA has published an extensive study on the golf apparel and footwear market in Europe, split into three volumes: Southern Europe, Northern Europe, and Central & Eastern Europe. SGB Golf is publishing an exclusive series of country summaries from the report, the second of which, here, covers Portugal.

The report estimates that in 2007 the Portuguese golf market grew by 10%, with continued annual growth of 7-8% expected annually for the next few years. While the slow global economy has had inevitable effects on the golf market, golf softgoods had shown signs of weathering better than many market sectors.

Clothing and footwear are particularly strong in comparison to hardware in Portugal, as the vast majority of purchases are made by the 400,000 foreign golfers who visit each year. Around 20,000 Portuguese nationals play golf, so Portugal remains a country for golfers, as opposed to being a country of golfers.

Each volume of the BGIA report is available for €2,000 (or €1,000 for BGIA members), or all three volumes together for €5,000 (or €2,500 for BGIA members).

For further information contact Milly Durrant at the BGIA – Tel: 0276 414 999

E: milly@sportsandplay.com

0