Fat Face Announce #WinJim Campaign in celebration of 25th Anniversary

British clothing and accessories brand Fat Face will celebrate its 25th anniversary this summer by giving fans the chance to win the ultimate ‘great outdoors’ prize. On Thursday 23rd May, Fat Face launched a nationwide summer competition to win ‘Jim’, a bespoke Fat Face VW campervan, worth £35,000

Jim, the name of the campervan, is an amalgamation of the names of the founders Jules Leaver and Tim Slade. Twenty five years ago, on a quest to avoid the daily grind and fund a lifestyle based on the slopes and in the surf, the founders sold their own VW Campervan and began selling printed T-Shirt. Accelerated by popular demand, the guys coined the name of their company ‘Fat Face’, inspired by Le Face (an Olympic black ski run in Val d’Isere) and the brand was born.

The #WinJim competition will launch on Fat Face’s website www.fatface.com/25years and Facebook page www.facebook.com/fatface. They will also be launching a new summer range that includes heritage products influenced by original styles and designs. The campervan itself will be customised and will feature special Fat Face finishing touches.

Louise Foley, Fat Face retail marketing manager says, “Our 25th anniversary is the perfect time to celebrate Fat Face’s sense of adventure. The brand is renowned for creating clothes that are designed to be worn outside of the 9-5 and the WinJim competition, along with our new summer line, is a celebration of this.”