Montane pushes social responsibility agenda Further Forever

Outdoor performance specialist, Montane is strengthening its social responsibility efforts as it joins a not-for-profit organisation, the Fair Wear Foundation in its fight for more ethical garment industry.

Providing innovative, lightweight, breathable clothing and equipment for endurance sports and activities in some of the world’s toughest, most extreme environments, Montane strives to produce the highest performing, longest-lasting outdoor clothing and equipment.

Launched as part of Montane’s new Further Forever initiative, its membership of the Fair Wear Foundation will see it join over 130 brands operating across 80 countries in campaigning for safe, dignified and properly paid employment for all workers in garment and product manufacturing.

It is the latest step in Montane’s efforts to deliver ethical, sustainable performance clothing and equipment. As well as prioritising durability with its lifetime guarantee against faults in workmanship and materials, Montane is also a significant supporter of initiatives to protect and cherish the outdoors.

Matt Hickman, Global Marketing Manager at Montane commented, “Our products are made for wild and extreme environments, so we’re bound to the survival of these places. As well as protecting the landscapes we cherish through our support of the European Outdoor Conservation Association and our partnership with the British Mountaineering Council, we are passionate about delivering the highest standards of performance, both in our products and in our business.

“From reducing the environmental impact of the materials, we use, to demanding the highest ethical standards in our supply chain, our journey towards sustainability is ongoing. That’s why we’re excited about joining the Fair Wear Foundation as part of the launch of our new Further Forever initiative, which will be at the forefront of our sustainability efforts going forward.”

As a member of the Fair Wear Foundation, Montane has committed to a code of practice based on internationally recognised standards, rigorous third-party checks across its business and a commitment to make year on year improvements.

Alexander Kohnstamm, Executive Director of the Fair Wear Foundation commented, “We’re delighted that Montane has joined Fair Wear Foundation in our fight for fairer, more ethical fashion and clothing production. Montane’s ongoing commitment to reducing the environmental impact of its products aligns perfectly with our belief that we must continue to strive to make a real and lasting impact and that only through collective action can we transform working conditions and create a fairer garment supply chain.”

0