The travelling roadshow gives runners the opportunity to find the best trails in their city and explore new paths. For the duration of the Tour Superfeet will be present to provide foot health advice, prize draws and free test pairs of its premium range of insoles for participants.
The Tour, which started this month, will travel around nine UK cities allowing consumers to trial various Salomon shoes on pre-planned routes, while a Salomon City Trail smartphone app allows runners to track their runs and share them with the Salomon community.
Supporting Salomon’s City Trail Tour is part of Superfeet’s on-going relationship with the running giant as official insole partner and sponsor. Superfeet provides the UK’s most successful off road running team, Salomon Trail Team GB, with insoles from its range to help them maximise their performance during training and racing, as well as offer professional advice on insole fitting, footwear fitting and foot health, to support them in achieving their goals.
Salomon Trail Team GB athlete Angela Mudge said: “The Superfeet Carbon are great as they give a better feel of the ground and the reduction in volume provides better feedback from my feet to the brain, improving proprioception. I have definitely benefited from using Superfeet during training; they improve my biomechanics, decreasing the risk of injury. In Speedcross the insoles give me a snug fit and enable me to run efficiently.”