The North Face sponsors DAR

The North Face has announced its 2008 sponsorship of Dynamic Adventure Racing, a series of five adventure races for individuals, pairs and teams. The events will be held throughout the year at locations across the South of England and are suitable for all levels, from novices who already enjoy mountain biking or running to experienced adventure racers. 
The North Face will sponsor marshal uniforms and prizes worth over £1,000 for each event.
Eadaoin Hutchinson, Marketing Controller of The North Face UK, said: “We are very excited to be involved with Dynamic Adventure Racing particularly as it successfully caters to newcomers and the experienced alike. It is exactly the type of event that our Flight Series range of ultralight, multi-purpose apparel, equipment and footwear has been designed for – the multi-sport athlete who wants maximum performance from their kit for minimum weight.”
Simon Thomas, Director of Dynamic Adventure Racing commented: ”As a manufacturer that constantly raises the bar of innovation and performance in its products, we are delighted to have The North Face on board for 2008.”