Whitby website launch

Whitby & Co. – one of the UK’s most established and wholesale distributors of leading international consumer outdoor accessory brands – has begun a two phase launch of a new website

The company, who stock and supply thousands of different premium brand products to trade customers throughout the UK, say the new website will give retailers, consumers and journalists, a vastly improved online experience and the opportunity to browse through the wide range of brands and products quickly and easily.

Garry Woodhouse, Marketing and Sales Director, said: “The launch of our new website is great news for all of our customers and is testament to our ethos of quality, value and our total commitment to service.

“Retailers can now view Whitby’s entire product range and look at each product in more detail than ever before as well as ordering stock on line.

“Journalists who register with the new site will now have access to all press releases as well as being able to download product images and place a priority request for samples.

“We are working hard to improve our website for the public too – consumers can now learn more about their favourite products from Whitby & Co – it is very satisfying to see the new website in place and we look forward to making the site even more user friendly in the months to come.”

The second phase of the launch, scheduled for April 2012, will enable retailers to upload their Whitby & Co. stock levels to the website, allowing consumers who are browsing the site to see exactly what they can order and from whom.

Garry added: “Crucially, this second phase of the launch will give the public a guaranteed, legitimate source of Whitby distributed products.

“Customers will be able to search by postcode for retailers stocking brands supplied by Whitby & Co. If there are no retailers nearby with stock available, the consumer will be directed to an online retailer.

“We remain committed to driving trade through high street retailers as well as online outlets, but in the event that products are not available through either, customers will be able to purchase any item from the entire range, directly from Whitby & Co. at the full SRP.”

For more visit their website www.whitbyandco.co.uk